After the launching event, Apple has increased the prices of its old iPhone models. Usually, after the arrival of a new series, old models become cheaper, but this time the prices of iPhone 17, iPhone 17e, iPhone Air and iPhone 16 have increased. Apple has launched iPhone 18 Pro, iPhone 18 Pro Max and its first foldable phone ‘iPhone Duo’ in its ‘Surprise and Shine’ event. Soon after this, the company increased the prices of its existing and old models in many countries including India. The increasing cost of memory chips and shortage of components are being said to be the main reasons for this increase. iPhone 17: 256GB variant becomes costlier by ₹ 17,000. The price of 256GB variant of iPhone 17 was earlier ₹ 82,900, which has now increased to ₹ 99,900. That means there has been a direct increase of ₹ 17,000. At the same time, the price of its 512GB variant has been increased from ₹ 1,02,900 to ₹ 1,24,900. There has been an increase of ₹ 22,000 in this model. iPhone Air: A big increase of ₹ 65,000 in the price of 1TB model. The biggest increase happened in the iPhone Air models. iPhone 17e and iPhone 16 also became expensive. The prices of iPhone 17e and iPhone 16, which fall in the category of affordable models of Apple, have also increased: Why did Apple increase the prices? The main reason for this increase in prices is the rising cost of memory chips and other essential smartphone parts. The sudden increase in demand for Artificial Intelligence (AI) infrastructure and data centers has led to a severe shortage of semiconductor and memory components. Apple’s then CEO Tim Cook had said in an interview with ‘The Wall Street Journal’ in June that it has now become impossible to stop the increase in prices. We were trying to avoid passing the cost burden on us to our customers, but now the situation is getting out of control. Before Apple, many Android smartphone makers have also increased the prices of their handsets due to expensive components.
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After the launch of iPhone 18 series, old models became expensive: iPhone 17 became costlier by ₹ 17,000 and iPhone Air by ₹ 65,000, due to increase in chip cost.
