मैडॉक फिल्मस के खिलाफ बॉम्बे हाईकोर्ट में मुकदमा: फिल्म भूल चूक माफ को OTT पर रिलीज करने से नाराज PVR आईनॉक्स, एग्रीमेंट तोड़ने का आरोप

PVR Iinox has filed a case of Rs 60 crore against Madock Films. Madock Films had decided to release the film ‘Bhool Chuk Maaf’ on OTT instead of theaters, citing the current stressful situation between India and Pakistan.

Now PVR has reached the High Court against this decision of Iinox Production House. He has demanded a ban on OTT release. Madock has been severely accused of violating the theatrical agreement.

The film Critic Sumit Kadale has informed about the whole matter in a conversation with Dainik Bhaskar. Sumit said- ‘Look, two days ago when the news came that the film will be released on OTT, I still tweeted. But the advance cell of the film was very bad. Even after the announcement of Madock, Iinox had kept the advance booking of the film open till Thursday. Iinox PVR and Cinepolis sold only four thousand tickets. According to him, the opening of the film would have been at most two-three crores. After the last moment advance booking was opened, Madock postponed the film, which is very wrong.

Madock did not even tell the PVR INOX and the rest of its exhibitors partner so Iinox has filed a case. This is absolutely justified. The contract is signed for the theater release, you cannot break the contract. Madock should have told the whole thing by taking his multiplex into confidence. He could have said that we will not take OTT after two weeks or when the situation improves, then we will bring it to the theater. Bringing the film directly to OTT states that his intention was something else. The statement given is something else.

Film Critic Sumit Kadale.

It is wrong to use national sentiment

PVR INOX has been an official partner in Madock’s films. Iinox director Ajay Bijli and Madock’s Dinesh Vision also shared the stage in Waves 2025. She is your partner and when this happens, the films that will come next will also do it. This whole matter is of the Breach of Contract. The whole matter is seen in the matter and it is worse that you used the National Sentment.

If this was so, then why did you promote the film after Pahalgam attack? He has promoted the film for 14 consecutive days after Pahalgam attack. The star cast of the film was constantly interviewing, dancing. Everything was normal for them. You should not have opened advance booking. When the advance booking deteriorated, then you postponed the film from releasing the theater.

Court reached the court against not breaking the agreement

According to Bhaskar sources, the PVR INAX vs. Madock case reached the Bombay High Court on 9 May. Madock is alleged to have announced the release on OTT on 16 May without explaining. Because of this, PVR Iinox has reached the High Court to prevent digital release. In such a situation, there is a question that if the film was to be released on OTT itself, then the theatrical agreement and promotion were not required.

Let us know that Rajkummar Rao and Vamika Gabbi’s film ‘Bhoom Logs Maaf’ was going to be released in theaters on 9 May. But Madock announced the release of the OTT platform on 16 May instead of this sudden theater.