FIFA World Cup Drives 3 Million New Users To Kalshi, Fuels Record $1.2 Billion In Trades: Report
Prediction market platform Kalshi has added 3 million new users during the 2026 FIFA World Cup, underscoring how one of the world’s biggest sporting events has become a powerful growth engine for event-based trading. The company said that more than $1.2 billion has been traded on its World Cup winner contracts, making it the largest single…