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Rawalpindi: Pakistan’s traditional matchmakers play a revered role in moulding daughters into potential brides, but marriage apps marketing themselves as halal are offering women a new route to finding a husband. “When I saw my colleague happy after being married to someone she met online… I thought, since we have tried rishta aunties for four…
Virtual Intimacy: In the era of social media, romance has also become digital. Expressing love with roses, hidden away from the eyes of people, is now a thing of the past. In the era of mobile, a heart emoji is enough to express what is in the mind. While relationships are being soft launched on…
The Lahore event was organised by UK-based matrimonial app Muzz Lahore: Dozens of young singles gathered this week to meet potential marriage partners in Pakistan’s eastern city of Lahore, the first attempt by a UK-based matrimonial app to help people find spouses in person in the conservative Islamic country. Typically, marriages in Pakistan are arranged…