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For decades, Amul’s iconic topical ads have been a clever reflection of current events. It features the instantly recognisable “Amul Girl” reacting to everything from politics and sports to entertainment. This time, Amul whipped up a special tribute in honour of Dhurandhar: The Revenge, which released in theatres on March 19. The topical featured a…
Last Updated:November 05, 2025, 10:23 pm IST Amul and IFFCO top the World Cooperative Monitor global list, highlighting India’s cooperative success. Amit Shah congratulates both for empowering farmers and rural women. News18 Amul and IFFCO have secured the top two positions among the world’s leading cooperatives, marking a proud moment for India. Congratulating them, Union…
New Delhi: Amul, one of India’s biggest dairy brands, has recently warned customers about a scam spreading on WhatsApp and social media. The scam uses the famous Amul Girl mascot and the company’s logo to make fake messages look real. These messages claim that customers can get gift vouchers, sometimes worth Rs 5,000 or Rs…
Dairy brand Amul is back with another quirky topical, this time celebrating Indian chess prodigy D Gukesh, who just became the youngest-ever World Chess Champion at 18. Gukesh made history by defeating China’s Ding Liren in a nail-biting 14th and final game, becoming the first teenager to claim this prestigious title. The Chennai-based Grandmaster earlier…
Amul, the popular dairy brand, frequently releases topicals that comment on news of public interest. One of its latest illustrations features U.S. President-elect Donald Trump and billionaire businessman Elon Musk. Wondering why? Trump recently announced that Musk and Vivek Ramaswamy (the former Republican presidential candidate), will lead the newly created Department of Government Efficiency. The…
Among the season’s buzziest new releases is Sam Bahadur, directed by Meghna Gulzar and starring Vicky Kaushal as the protagonist. Popular dairy brand Amul recently shared a creative topical to mark the Bollywood film’s release. Wondering why? The company decided to celebrate it as the movie is a much-awaited “Biographical war drama on India’s first…
The Karnataka Milk Federation manufactures more than 148 products under the brand ‘Nandini’. (Representative/PTI File Photos) The ‘Nandini’ brand is owned by the Karnataka Cooperative Milk Producers’ Federation Limited, the country’s second-largest dairy cooperative after Gujarat’s Amul After the row over the adulteration of laddus at Tirupati temple with animal fat and other adulterants, the…
From viral trends to national accomplishments, Amul frequently shares creative topicals on subjects of public interest. Its latest illustration celebrates a historic win for India at the 66th Annual Grammy Awards. At the ceremony that took place on February 4, 2024, fusion band ‘Shakti’ took home the award for the Best Global Music Album. They…
Renowned dairy brand Amul has once again impressed us with its creative and iconic topical advertisement. This time celebrating Avani Lekhara’s remarkable achievement at the Paris Paralympics. Avani, the first Indian woman shooter to win two gold medals in the Paralympics, made history by surpassing her previous record with a score of 249.7 in the…
Food and drink brands strive to establish themselves in the global market. An Indian brand has made it to the top of the list of the world’s strongest food brands, as per the latest Brand Finance Food & Drink 2024 report. This spot has been acquired by the dairy brand Amul. With its Brand Value…