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Veteran tech company Apple may launch a foldable iPhone in 2026. There is talk that this could be the last product made under the leadership of the company’s CEO Tim Cook. In 1998, when Apple was in crisis, he left the position of inventory head in another company and joined Apple.
His decision was then called foolish, but thanks to the trust and perseverance of late co-founder Steve Jobs, he took Apple on the journey of becoming a company worth Rs 357 lakh crore. Know the story of Tech Billionaire Cook…
1. Inspiration: Father taught the principle of ‘value of hard work’ Cook had a desire to earn money since childhood. At the age of 12, he started selling newspapers for pocket money. Then he would wake up at 3 in the morning, work and then go to school. He believes that his father taught him ‘the value of hard work’, which remained a guiding principle in his career throughout his life. Due to not being able to buy a typewriter at the age of 16, he wrote the entire essay by hand and sent it to the competition and won it.

2. Skill: Together with Steve, he brought many new products in difficult times. In 1998, on the call of Steve Jobs, Tim Cook joined Apple as Senior Vice President. At that time the valuation of the company was only 3.02 billion dollars (about Rs 27,000 crore) and the condition was bad. Cook immediately took over operations and the global supply chain.
In 2005, he became COO and together with Jobs introduced products like iPhone and iPad. Cook became CEO after Jobs in 2011 and under his leadership, Apple became the world’s first company with a $3 trillion valuation. Today it is a company worth about Rs 360 lakh crore ($4.02 trillion).
3. Work: Add an average of Rs 6,273 crore to the company’s value every day Under Cook’s 14-year leadership, Apple’s annual sales increased from Rs 9.6 lakh crore to Rs 37 lakh crore. Profit increased from Rs 3 lakh crore to Rs 12 lakh crore. Market cap reached from Rs 31 lakh crore to Rs 360 lakh crore. That means an average of Rs 6,273 crore is added every day.
Only Nvidia’s Jensen Huang is ahead of him in making shareholders rich. According to the report of Economist, in the overall income of the company, no CEO in the world comes close to Tim Cook’s figure of 1 trillion dollars (about Rs 89 lakh crore).
4. Life Mantra: 23 thousand crore property, neither luxurious house, nor luxury car Cook was born on November 1, 1960 in Alabama, USA. Father was a shipyard worker and mother worked in a pharmaceutical company. Cook was the first member of the family to attend college. Cook is not married and came out as gay in 2014. In 2009, he also offered a liver to Steve Jobs who was suffering from cancer.
Despite having assets worth Rs 23 thousand crore and an annual salary of Rs 643 crore, Cook leads a simple life. They neither have flashy cars nor luxury houses. They are passionate about their work. Waking up at 5 in the morning, checking hundreds of office emails, gym and office is his daily routine.
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